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What is small online business ideas?

Small online business ideas: Online business also referred to as e-business- is any kind of business activity that happens online (over the internet).

A business owner who does any, or all, of their business using the internet , is running an online business. Running an online business can include buying and selling online, and providing an online service. A wide variety of businesses can be found online, in many different industries.

Anyone can start an online business. If you have a unique product or idea, you can find a way to sell or trade in online. It’s just like a traditional ‘bricks-and-mortar’ business, except your office or shop is online. So you have to decide how it will look and appeal to customers.

Types of online business

small online business ideas2

Online businesses can have different online business-fronts (how they appear on the internet). These can take many forms, such as:

  • Websites
  • Online shops or marketplaces
  • Blogs
  • Social media accounts.

Advantages and disadvantages of online business

There are a lot of things to consider before making the decision to start or move an existing business online, particularly if you’re not a computer or web guru, or haven’t started a business before.

Benefits of doing business online may include:

  • Cost savings in rent and staffing
  • Greater flexibility and efficiency in product and service delivery
  • 24/7 accessibility to customers all over Australia (or worldwide).

There can also be drawbacks in doing business online, such as:

  • Some technical or web knowledge may be necessary
  • Software and hardware expense
  • Risk of online scams and fraud.

Know your IT before starting online 

(That’s ‘information technology’.)

Learning how to use your computer and its software packages, as well as how to navigate the internet without getting lost, will let you run your online business much more smoothly.

Don’t be intimidated if you’re not a computer whiz- there are plenty of information sessions and courses out there for you.

Digital business kits

The Digital Business Kits provide the tools and resources required to help businesses embrace the world of digital business.

Small online business ideas

Online business is a new trends for any business. Here are some great small online business ideas you can run with.

SEO Consultant

Do you know the ins and outs of search engines and have skills in platforms like Google Analytics?. The owners of a lot of smaller companies don’t realize how much of an impact search engine optimization (SEO) can have on their business. Educate those business owners on the power of SEO to help transform their website into a more SEO-friendly property. Use your skills to show business owners how to red and use their analytics data the right way, and how to properly use keywords and structure content to get more traffic.

Social Media Consultant

Larger companies can hire an agency or full-time staff member to run their Facebook and Twitter accounts. But small businesses often have to handle their own social media marketing. With so many responsibilities, business owners are often too busy. Overwhelmed or under-educated about the importance of social media to spend time developing and implementing a great social media strategy. As c consultant, you can help them determine the best tactics, posting schedules and content for their target audience. As their follower count grows, so will your business.

Web Design

There’s nothing more off-putting than a poorly designed website, and often, it kills credibility. If you know HTML and have a good eye for design, you can launch a service to create attractive, easy-to-use websites for small online business ideas. Put your skills to good use for business owners who want to take their online presence to the next level. Build a comprehensive portfolio, and then create your own website to show it off and attract a steady stream of clients.

Small Online Business Ideas With Blogger

If you have ideas and words bursting within you, you’ve most likely thought about starting a blog, at the very least. With the freedom to create your own beat and style your platform the way you desire, you can completely personalize your blogging experience and reach millions of people across the world. The larger the audience, the higher the chance you have at creating a successful business out it.


It is often possible for business to delegate non-core operations to external partners specializing in that operation. his can be cost-effective and allow firms to take advantage of a specialist company’s expertise and its economies of scale.

The idea

Outsourcing is not simply purchasing services from another group: it involves a considerable degree of two-way information exchange, coordination, and rust. Out-tasking is slightly narrower-with very small segments of the production process being taken over, often on a short-term basis– but still requires mutual knowledge and communication. There are many advantages associated with outsourcing, in both cost and quality.

A specialist company will usually be able to complete the service more cheaply by negotiating supplier contracts and economies of scale. Variations in international economies and differences in exchange rates can make outsourcing more cost-efficient. Quality can also improve, as the specialist company should know how best to carry out the task.

However, when not properly handled, outsourcing can gain an organization a bad reputation. Strict quality management, diligent research, and attention to ethics are important when deciding which company to outsource to . This is demonstrated by technology firm Dell, whose outsourcing of customer service duties as alleged to have led to falling quality and customer dissatisfaction.

In practice

  • Research the people you are outsourcing to — are they trustworthy and capable? What advantages do they offer?
  • Be clear about the terms of the arrangement, and put in place a clear “service level agreement” (SLA) specifying the tasks that will be performed, how, when, and payment terms. Maintain quality and service standards when outsourcing.
  • Communicate frequently to ensure parties agree on targets and strategies.
  • Remember that outsourcing can be a valuable opportunity to exercise corporate social responsibility.
  • In some cases of international outsourcing, research the economy of the country where you are outsourcing, to ensure you are paying a fair and living wage to outsourced employees.
  • Make sure you are aware of the business practices  used by your outsourcing partner. Even if you are not in direct control of them, you are associated with their organization. Any negative business practices could easily result in your organization getting a bad reputation.

Building Customer Trust And Loyalty

Both selling and influencing suffer from the similar misconception that success requires you to aggressively or cleverly push a product of idea. This misunderstanding leads to inappropriate behaviors. For example, people can become evasive, ‘pushy,’ and aggressive, or overly talking and agreeable. Selling and influencing depends on getting behavior right, by moderating openness and assertiveness with warmth and competence. Combined with a great product or brand, this goes a long way to building customer loyalty.

The Plan

Harley-Davidson overcame a turbulent past by building customer loyalty- one of its most enduring assets. It was one of America’s foremost motorbike manufacturers but, by the 1980s, sales fell dramatically following tough competition from affordable, high quality Japanese machines. Harley-Davidson improved quality using the production techniques of Dr. W. Edwards Deming. The next challenge was to win back, and maintain, market share (it now enjoy a customer loyalty rate of 90 percent).

Knowledge of customers, needs and appealing to customers’ emotions helped Harley-Davidson to build trust and bond with customers. Their manager meet customers regularly at rallies, where new models are demonstrated. Advertising reinforces the brand image, to promote customer loyalty. The Harley-Davidson Owner’s Group (HOG) is a membership club that entrenches customer loyalty, with two-thirds of customers renewing membership.

Significantly, Harley-Davidson ensures customers receive benefits they value.

The result is that customers trust Harley-Davidson; this trust is used to develop stronger bonds and greater profits in a virtuous circle. Rich Teerlink, former  chair, commented, ‘perhaps the most significant program was-and continues to be- the Harley Owner’s Group (HOG)… Dealers regained confidence that Harley could and would be a dependable partner….and capturing the ideas of our people–all the people at Harley–was critical to our future success.

In Practice

  • Deliver customers a consistent (and ideally a ‘branded’) experience each time deal with your business.
  • Be clear about the value proposition-what you are offering customers.
  • Provide incentives for new customers to return and reorder.
  • Reward loyalty for established customers.
  • Be competitive–what seems like a good deal to you may not match your competitors.
  • Make the customer’s experience as easy and enjoyable as possible.
  • Reassure customers with a reliable service and product offer.
  • Continuously improve the process, based on customer feedback.
  • Deliver reliable by working with partners and investing in resources.

Using Customer Information

Seamlessly gathered information can be used to save costs, to provide a tailor-made service to individual clients, and to sell more often using the internet.

The Purpose

The America online retailer Amazon.com has redefined book-selling. Its culture appreciates the potential of technology, with the company using information in four key ways.

  1. Number: To minimize risks by analyzing information from millions of customers to see how and when they purchase, enabling Amazon.com to reduce the level of risk.
  2. To reduce costs by using technology to control the way manages its inventory and suppliers.
  3. To add value and help customers by offering reviews of books and free downloadable information, and by treating its home page as an individual storefront for each customer. For examplar by tailoring lists of suggested titles that the customer may enjoy based on previous purchases.
  4. Ideas: To innovate Amazon.com believes that, to rival its competitors, an innovative approach is essential in order to improve the value and service offered to consumers.

What matters is not simply what information exists, but how that information is used to build competitive advantage. Interestingly, many other retailing companies have now followed Amazon’s lead. For specimen, Apple’s iTunes and iStore have done for music retailing Amazon did for book-selling, using many of the same principles.

In Practice

  • Treat each customer as an individual. For example, music retailer iTunes tracks the purchases of individual clients. And provides a customized webpage designed to introduce a client to new buying opportunities that apple to his/her personal taste.

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